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Sep 20, 2018

Learn how Todd Stearn founded Aragon Advertising, a market leading Pay Per Call Network with deep roots in the industry.

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Show Notes

  • With Pay Per Call, customers are ready to buy and have an immediate need.
  • The ability to create a custom marketplace for Buyers and Sellers.
  • Networks manage the entire backend with Geographic Coverage and Time of Day Coverage.
  • Diversify your assets, stay on top of market trends and be prepared for unpredictable swings.
  • Seasonality affects a lot of Pay Per Call verticals.
  • Pay Per Call Campaigns are more white-hat, evergreen and long-term.
  • You can build a brand around Pay Per Call!
  • Managing Disputes: Talk things out and come up with constructive solutions to opportunities and threats.
  • Why Aragon Advertising: Industry background, operational experience, compliance standards, consistency in customer and client support and the people.
  • Pay Per Call is not for newbies! Networks are looking for dedicated, knowledgeable marketers.
  • Be ready to fail and don’t get discouraged.
  • Be patient, understand how much capital you need to invest and do your research!
  • Take the time to do a lot of research.
  • Understand how concurrency works (the number of calls that a campaign can accept at a single time).
  • Networks have the buyers and coverage you need to make the most out of your traffic.
  • Use your own call tracking platform to control the call routing for your campaigns.
  • Recommended verticals for new affiliates: Financial verticals like credit repair, debt relief, loans, mortgage, etc.
  • Recommended tech and tools: Lead to call automation tools like and Licensing out time to a Call Center on a per minute basis.
  • Collecting data and generating your own interface.
  • Your Pay Per Call data is an asset that you can monetize exponentially over time.
  • Get distractions out of the way immediately.
  • Outsource and delegate day-to-day tasks that are holding you back.
  • Book Recommendation - “Who: The A Method for Hiring by Geoff Smart and Randy Street”

About Aragon Advertising

Aragon Advertising is a performance marketing agency with global reach across all digital channels. Our core specialties are in the Mobile Content, Browser Extension, and Pay Per Call verticals, while keeping our eyes open for all types of other new and exciting opportunities.

Our offers are exclusive and direct and with a dedicated account team, we work 24/7 to ensure we are increasing your ROI while assuring all messaging maintains the highest degree of brand integrity.


About Todd Stearn

Todd is an entrepreneur, digital marketing executive and a recognized leader in the Pay Per Call industry. Since founding Aragon Advertising in 2012, he has gone on to launch LeadSquad and The Money Manual, in 2017. At Aragon Advertising, Todd has created a global performance marketing company with a diversified portfolio of clients and core business lines.


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